With a floor space of 110,000m sq, equivalent to fifteen football pitches, more than 65km of pipes, more than 260 pumps, a total 36 blending tanks, a tank volume of 8000 million liters, a state of art facility for producing 4000 t of greases per year, state of art 12 filling lines, an hourly filling quantity of up-to 12,000 units, a warehouse capacity of 14,000 euro-pallets, ROWE MINERALÖLWERK GMBH is a continually growing company in the lubricant industry, based in Worms, Germany, and one of largest and most modern lubricants plants in Europe which was established in 1995.

Product lines comprise of racing oils, motor oils, transmission fluids, steering fluids, antifreeze, brake fluids, greases, additives, car care products, and bio-lubricants. At an in-house laboratory, ROWE develops new products and test their current product lines for compliance with stringent quality standards.

ROWE has been certified under DIN EN ISO 9001 since 2001, currently in the latest version DIN EN ISO 9001:2015. Certification under automotive standards is something of a tradition at ROWE, which has been certified in this area since February 2009, initially under the old ISO/TS 16949 standard, and then under the new version IATF 16949:2016 since March 2018, helping the company become even more competitive, bolsters employee motivation, and protects jobs. This globally recognized certification summarizes the requirements of international car manufacturers. Adhering to their mission of acting sustainably and having a healthy environmental record, ROWE's environmental management system holds certification under ISO 50001 since February 2018.

Quality builds long-term trust. Adhering to exactly defined control steps and rigorous test procedures, ROWE's qualified employees manufacture top-quality (Made in Germany) products. Southern and Eastern Europe, the Middle East, Asia, and South America are their main markets in the export business with a total of 91 countries and the brand is rapidly growing. ROWE ranked in the TOP SIX in the sport auto magazine reader survey, Lubricants category (2018 Issue).


Michael Zehe

For more than 24 years we have been dedicating our passion to the production of HIGHTEC lubricants MADE IN GERMANY. Developed at our own laboratories, our products combine top quality with maximum performance. Drawing on our vast experience and sound technical knowhow, we are in a position to answer to your specific needs and provide optimum customer support. Our forward-looking procurement and sales organizations guarantee a comprehensive product portfolio. We are well equipped for the major challenges that we face. E-mobility, stagnating sales figures worldwide for lubricants, the increasingly crazy regulations on the part of EU and authorities – up to now none of these was able to affect us adversely. ROWE continues to grow in 2018. The ROWE brand is waiting in the starting blocks so to speak in order to conquer a substantial share of the market in the next few years on important foreign markets such as Russia, China and the USA, to name just a few. We still have enough potential, to achieve a sustained improvement and to increase our competitiveness. We are optimistic that we will succeed in doing so.

Dr. Alexandra Kohlmann

Many medium-sized companies in Germany currently face the challenge of finding a suitable successor for the continuation of their company. Various succession solutions can be taken into consideration these days, as a successor is not always available within the family. ROWE also looked at the future topic of company successions: The succession in the family-run company began roughly three years ago when Dr. Kohlmann joined the company. She has now been Managing Director of the company together with her father and manages and steers the fate of the business since May 2018. In order to be able to exist with a growing and successful company on the market, sustainably planning and strategic corporate management is one of the most important tasks, which is now split in the hands of both managing directors. In retrospect, ROWE experienced 23 years full of passion, dynamism, versatility and innovation! The guidelines have always continued to develop over two decades and have become our strengths, to which we also attach importance in the future

Inquiry Now

Have a question or proposal in mind? Get in touch with us.